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Archive
2000-07-19 c2c-001
c2c
New website for new company c2c
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Press release
c2c
New website for new company c2c
date 19 July 2000
source c2c
type Press release
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AS part of its £360 million relaunch as c2c, the train company operating services from south Essex to the City of London has launched a new website. The site www.c2c-online.co.uk covers all aspects of the new company, giving news on developments and investment, train running information and journey planner, ticket options and savings, forthcoming events and recruitment opportunities. In true interactive fashion, there is also a feedback section, where customers can send comments or questions to the company over the internet.
As well as providing useful information for commuters using the route, leisure travellers planning days out and people wanting information on the the company and its services, the site has a built in 'fun factor'. Visitors clicking onto the c2c memory game banner on the home page can play a 'match the icons' game with the chance to win an £800 iMac computer.
The website went live on Friday (June 16) after three-months development and construction by c2c staff and internet design and build agency Liquid Light, based in Brighton.
c2c's New Media Manager Jose Fontenla said:
'We will be adding to the website as we go, depending on how popular and useful elements of the site are judged to be by our customers and site visitors. We will soon be introducing the ability to buy train tickets from our site and we may link in a live webcam from Fenchurch Street station. And there are lots of other exciting developments planned for the near future. As well as the speed and convenience of e-commerce, there are many new innovations open to us now that c2c has a significant presence on the internet.'
The site has been launched ahead of the official switchover on Sunday July 2 to the new company name c2c, formerly LTS Rail. It is being relaunched as c2c as part of a £360 million investment in new trains, station upgrades, high-tech innovations and a complete culture change among staff with a focus on 'commitment 2 customers.'
Notes to editors:
o Between now and summer 2002, c2c is introducing a brand new fleet of 74 Electrostar Class 357 trains, featuring air-conditioning, double glazing, 100 mph capability, faster acceleration and braking to cut journey times, state-of-the-art customer information systems and a range of accessibility features for the disabled.
o Around £40 million is being spent on upgrading the 26 stations on the route to improve the standard of customer facilities from improved waiting areas to remodelled ticket offices, customer information systems and new retail outlets.
o The website is one of many new technological innovations that are to be introduced by the company, part of its aim to establish a reputation for leadership through innovation.
o The core values of c2c are to run a convenient, affordable, reliable, effortless and safe railway.
o The personality values of the new c2c brand are: young, innovative, dynamic and independent.
o c2c is a subsidiary of Prism Rail plc.
Media contacts: c2c press office 01702 357606, 0207 713 2168 / 2154.
Railnews Archive ::: 2000-07-19 c2c-001
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